Each year, the ESP team nominates a charity partner to support with fundraising activities and donations. We like to choose smaller charities that are close to our heart, or that affect the people living in the local community around our Reading headquarters, so that we can make a real difference. Our fundraising efforts are always designed to push us from our comfort zones, as these types of challenges encourage people to donate and make the team connect more directly with the important causes we’re supporting.
True to form, ESP has just taken on the Three Peaks Challenge to raise money for Arrhythmia Alliance’s Lilly-May Page campaign. Lilly-May Page died from a heart attack when she was just five years old at Willow Bank Infant School in Woodley, Berkshire, having suffered Sudden Arrhythmic Death Syndrome (SADS) – an irregularity of the heartbeat. Arrhythmia Alliance is now campaigning to get automated external defibrillators (AEDs) placed in schools.
The Three Peaks Challenge
The ESP team challenged themselves to climb the highest peaks in Scotland, England and Wales (Ben Nevis, Scafell Pike and Snowdon) within 24 hours – back to back. Ben Nevis is the tallest of the mountains, reaching 1,400m over an 11-mile route; Scafell Pike is the smallest of the three, at only 1,000m, but our route still spanned 10 miles; and Snowdon is 1000m, with our hike covering eight miles. The team had to climb the total 29 miles in 14 hours, leaving 10 hours for the 460-mile drive from Fort William (Scotland) to Seathwaite (England) to Llanberis (Wales).
The ESP team completed the Three Peaks Challenge in 23 hours and 53 minutes, raising more than £2,800 for Arrhythmia Alliance. The mental and emotional demands of the challenge were greater than any of us had expected. Saying that, the tears of Lilly-May Page’s mother when she found out how much we had raised made it all worthwhile.